04/17/2015

Weekend reading list – week of April 13

Each week, TP1 shares the top five articles that caught our attention. Here are your must-reads, published here and abroad, for the week of April 16.

Visit New York City circa 1997… in 2015!
If you were to visit New York City using the 1997 Lonely Planet as your guide, what would you be seeing? Journalist Rhett Jones picked up the challenge for Hopes & Fears.
Read it on the Hopes & Fears blog

1995, world’s first hyperlapse is made in Montreal
Hyperlapse is timelapsed cinematography made with a camera traveling great distances. This technique, which is now widespread, has its origins in Canada. Watch the first movie of its kind, filmed in Montreal by a Vancouver-based production company in 1995.
Read it (and see it) on Peta Pixel

UX 101 for strategists
Rigorous strategic planning and quality insights are the cornerstones of an effective marketing campaign. However, according to four digital experts featured in the SXSW edition of the Firestarters event series, a flawless user experience must also be added to the mix. A relevant discussion on the symbiosis between UX and strategic planning.
Read it on Think With Google

An interactive tour
Are you comfortably seated in front of your screen? Now grab your mobile and put on your headphones. You’re about to visit an exhibition in a new kind of virtual museum.
Dive into the experience on Okean Elzy

… And Justice For All
The pomp surrounding the Tidal launch, Taylor Swift withdrawing her music from Spotify, the automatic download of the U2 album on iTunes… None of this would have been possible without the landmark case of Metallica vs. Napster 15 years ago. The Verge revisits the history of Napster, the peer-to-peer service that enabled sharing of music files, as well as its conflict with Metallica and how it impacted today’s music industry
Read in on The Verge

Book recommendation of the week:
Incognito: The Secret Lives Of The Brain. Neuroscientist David Eagleman has proposed a new approach to understanding conscience and perception based on multiple selves and neural functions that we are not aware of. He also demonstrates how scientific and technological advances have provided humanity with the tools to generate considerable self transformation.

incognito

Read and recommended by Grey Recanati, Project Manager, TP1

Happy reading!

– TP1 team

Image from hdw.eweb4.com

L'équipe Havas
L'équipe Havas

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Weekend reading list – week of April 6

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