11/07/2014

Weekend reading list – week of November 3

Every week, TP1 shares our top 5 reads pulled from local and international sources. Here’s your can’t-miss content for the week of November 3.

How much time do you spend on Tinder?
“On average, people log into the app 11 times a day. Women spend as much as 8.5 minutes … during a single session; men spend 7.2 minutes. All of this can add up to 90 minutes each day.” To learn more about this popular dating application, check out this interesting online article.
→ Read it on The New York Times

A flashback
Facebook looked very different when it first started. Do you remember when you started using the social network? Your first friendships? First status updates? Step into the time machine and read Facebook’s first sales pitch… from 2005!
→ Read it here

The art of good storytelling
Good storytelling can be powerful. For years, many in the advertising industry have been leveraging it to tell great brand stories. Now it seems that science agrees. Recent studies have shown that stories can change our attitudes, beliefs and behaviour.
→ Read in on Harvard Business Review

Tomato juice mystery solved
Tomato juice is a ubiquitous beverage on airplanes. But even if almost every airline offers it to passengers in flight, tomato juice doesn’t enjoy the same popularity on land. So where did this tradition come from?
→ Check it out on NBC Washington

Learning with robots
Poppy is an interdisciplinary platform gathering experts from a variety of domains (science, education, programming and the arts) in the interest of sharing a vision and creating robots that can be deployed in a different industries, including research and education.
→ Learn more on the project website

Happy reading!
– The TP1 team

Image: groceryheadquarters.com

L'équipe Havas
L'équipe Havas

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Weekend reading list – week of October 27

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