Each week, TP1 shares the top five articles that caught our attention. Here are your must-reads, published here and abroad, for the week of May 30th 2016.
Banks facing their Uber moment
Bankers have overcome a number of big obstacles, including financial crises, strict regulatory measures and the digital revolution. Banks are still at the heart of our money system, but financial technology companies (“fintech”) may soon change all that. Will the financial sector be Uber-ized?
→ Read it on The Telegraph Pocket
Teens, texting and FOMO
Is access to a smartphone the new rite of passage from adolescence into adulthood? Journalist Jessica Contrera introduces us to Katherine, a typical 13-year-old, and exposes us to the impact that mobility and social media is having on the life of this young woman.
→ Read it on The Washington Post Pocket
It’s all in the box
Have you ever signed up for one of those monthly subscription services? This multi-million dollar industry, with its hand-packed boxes, sophisticated packaging and fluctuating shipping rates, involves a higher degree of rigorous management than other types of e-commerce. Take a look at the underbelly of beauty boxes.
→ Read it on The Wall Street Journal Pocket
Canadian content in the Internet era
What is the role of Canadian content in a digital universe that’s built on international competition? To address this question, media and creativity specialist, Leora Kornfeld, sat down for a discussion with Richard Stursberg (ex-director of CBC and Téléfilm Canada), Peter Grant (a broadcast and communications lawyer) and Tessa Sproule, founder of the Vubble online video company.
→ Read it on CMF Trends Pocket
Why do informercials work?
How can we explain the success of Shamwow or the Snuggie? The recipe is simple enough: take an inexpensive product with a strong profit margin, create 30 minutes of TV content hosted by a dynamic speaker and then buy A LOT of low-cost screen time.
→ Read it on Priceonomics Pocket
The TP1 method, explained by Jan-Nicolas Vanderveken
#Sponsored
Jan-Nicolas Vanderveken’s career can be split into two parts: the first, covering ten years in the IT sector and the second, starting when he founded TP1 in November 2005. But he has always worked in the digital sphere, even if back in the day, digital meant “IT”. Digital is now an integral part of society and of marketing and communications agencies. During a video interview with Lien multimédia, Jan-Nicolas talks about TP1’s role in this movement.
→ Watch it on Lien Multimédia (French only) Pocket
In your earbuds: Shopify Masters
Every week, Shopify Masters, a podcast for entrepreneurs, shares good advice for e-commerce. In this episode, Daniel Kane, co-founder of The Ridge Wallet, talks about leveraging Kickstarter to raise $400,000 and generate ideas for a product. He also addresses how to choose between Facebook and Instagram for advertising purposes.
This week’s favourite thing
Just how much do you move your mouse during an ordinary day at work? IOGraphica, a free app designed by Russian programmers Anatoly Zenkov and Andrey Shipilov, turns your mouse movements into a piece of modern art.
